Everyone wants their website to rank among the top search results. In order to do so, you need to optimize your website properly. If you want to improve organic traffic, drive leads, and improve your position in the search results then you need to seriously use white hat SEO techniques. Competing for top ranks in […]
With all these algorithms like Penguin, Panda, Hummingbird, Possum etc. Google ensures that it is showing the best results. Now, there are pages of the search results, which do not even have an exact match of the keywords in their Meta tags. This is because the overall on-page factors have started to mean more to […]
Every business whether big or small should have a listing on Google My Business page and try to rank among the top results of the local Searches. Local SEO is the most important and effective strategy for businesses to outrank their local competitors. Though the local search engine optimization (SEO) can be quite tricky, one […]
On 1st September 2016, Google released a massive update to their local algorithm, that the local SEO experts are calling Possum. This new update has completely shaken up how local search works, as many businesses are under the impression that they have lost their business listing, but these listings, in reality, have just been filtered. […]
Local SEO is an effective form of online marketing that enables a local business to promote their services when a user searches with a location trigger. Local SEO is very important and essential for a local business as it enables real time, location based discoverability that helps increase store visits and purchases. To gain long-term […]
Every business wants their website to rank among the top search results of Google & to attain the top ranking on SERPs. Certain websites follow the easiest way that is the black hat SEO techniques to achieve it. The black hat SEO techniques give results by generating a larger number of links pointing to the […]
The keyword is a vital aspect of content both from user and search engine’s perspective. Without it, a level of understanding about your site may decline among the users. That is, they will not be able to comprehend what your site is all about in one glance. Besides, Keywords are important for getting your site […]
Google has kept on tweaking its algorithms since it first came out with the Panda update in 2011. These algorithms are made better with few changes everytime to make the search engine work satisfactorily for everyone. The most recent update made by Google for Penguin was in 2014 with an up-gradation level to Penguin 3.0. […]
In the last few years, there has been a sudden increase in the spam crawlers. Google analytics consultants have been aware of it and are still trying to figure out the answer to such a huge problem as it leads to a great noise in the accumulated data. However, there are a few methods by […]
Use this practical checklist to diagnose what are the reasons for the drop? This list is optimized for users to help troubleshoot losses in rankings and organic traffic. It is good to understand the logic behind the fall in the rankings so that you can find the reasons and recover your website’s rankings. Just go […]