With a rise in social media and internet communication, the personality, mix, and behaviour of customers have changed which calls for new and innovative engagement strategies. Engaging a customer through advertisements is a tough ball game for most companies. Achieving high engagement levels require continuous customer interaction which is meaningful and aimed at providing a […]
Each time Google unleashes an algorithm, panic sets in among business leaders and marketers globally. They are forced to ponder over the update’s impact on their SERPs and the response strategies. The same story unfolded yet again when Google unleashed Bert on 25th October. Bert is an acronym for Bidirectional Encoder Representations from Transformers. Sounds […]
The marketing industry has experienced huge changes. It has evolved on a broad scale providing a wider range of channels where it is easy to reach and connect with customers at a global level. But like many other things, there are some aspects of DIGITAL MARKETING that are surrounded by several misconceptions. Keeping these in […]
A digital marketing strategy provides the framework your company needs to make the best of decisions for implementation and strategy development. So here are a few top strategies by top digital marketing agencies – 1. Determine the customer base The foundation to your strategy relies on a firm understanding of your customer base to generate […]
Computerization of services is a part of the digital India initiative by the Government. Not only does it reduce the use of paper but also helps in a seamless governance. This has in a way given rise to digital marketing. There are many blogs educating you about why and how the digital marketing industry is […]
There were days when businesses came into existence, created a product or service and pushed it into the market for sale. People were at the receiving end and bought what was available. Slowly, times changed and people started stating their needs and requirements and the push strategy changed into the pull. In this, companies made […]
Building a website is one thing and being able to have it up and running through a long time is altogether another. You may be able to enter the race of digital marketing by the mere creation of a website but the best digital marketing services in Delhi ensure that you are able to reach […]
Getting to the top-ranking is undoubtedly the main motive of any website but this comes with a lot of pressure and maintenance. First, you need to replace something that has been accepted and adored, and later maintain that dignity. Only businesses that use high-quality techniques to get to the top have longer-term benefits. The ones […]
Any promotion of products or services rendered through digital technology is digital marketing. It is the means through which brands have the fastest access to their consumers. As the market is huge and vast and is continuously expanding its branches even in unexpected areas, rumors also spread about the digital market which people in no […]
Evaluating your online presence and assessing its effectiveness is one of the key activities that every digital marketing company undertakes. The best digital marketing company aligns its goals to look at the performance of your web pages according to their rankings on search engines such as Google, Yahoo, and Bing. But how do the search […]
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